Aeroplan has now partnered with Shop.ca. Shop.ca is an online retailer that essentially competes with Amazon or Ebay. You can purchase a host of items on this shopping website, though the items appear to be quite limited.
That being said, there is one new benefit now. As of May 17, 2014, you can earn 1 Aeroplan point for every $1 spent at Shop.ca. Aeroplan Distinction members can earn 2 points per $1 spent.
There is also promotion that runs until May 16, 2014 where you can earn 15 points per $1 spent at Shop.ca, as a celebration of the new partnership.