Shop.ca is running another 15x Aeroplan points promotion. Between
July 1, 2014 and July 15, 2014 you will earn 16 points for every $1 spent on your first purchase. Thereafter, you will earn 1 points + 1 Distinction bonus point on every $1 spent. This promotion only applies to your first purchase, so buy everything together at once.
Keep in mind that after you take advantage of this “First Purchase Bonus”, then you will no longer be eligible to receive any future First Purchase Bonuses. What a great way to market the brand, by giving an amazing promotion to new customers. But thereafter, we’ll have to wait for another loyalty incentives.
The 15x points can be worthwhile, because you can really load up on points with purchases that you plan to make anyway. Afterwards, I would only shop on Shop.ca if the price falls within your budget. I wouldn’t be scared to shop around to find the price that I want.